The service industry is experiencing a deep shift led by upcoming technologies, improving efficiency and customer experience. AI, IoT, and Blockchain technology are revolutionizing service delivery, facilitating automation and customized solutions. The sector is emphasizing user-oriented systems, value-for-money contracts, and the incorporation of CSR strategies. Ahmad Hafez, Corporate Director of IT at Jannah Hotels and Resorts, is instrumental in defining the company’s technology strategy. His leadership was responsible for the successful rollout of a guest app, optimizing workflows and reaffirming Jannah’s dedication to innovation. Ahmad’s style manages to balance technological solutions with human intervention, ensuring safe and effective service delivery.
Ahmad Hafez is also tasked with implementing innovative technology in Jannah Hotels and Resorts, managing strategic planning, budgeting, and overall technology strategy. His responsibilities involve assessing new technologies to improve guest experience, staff efficiency, and support CSR activities.
The launch of a guest app has improved workflows by automating guest requests and enhancing staff coordination. With the aim of filling communication gaps, the app removes language barriers and makes it easier for guests to interact. It has led to more direct bookings, orders on room service, and favorable reviews. Ahmad makes sure that technology is merged with user requirements while keeping data security, cost savings, and CSR concerns intact.
Initial take-up of new technology is typically expensive and choosing a competent business partner. With Crypto-Payments, however, regulatory adherence and legality as well as fraud issues were most important. A trusted vendor, with support from, helped implement the required infrastructure, which made it compliant and dispelled all doubts about the credibility of the business. AI has been a goldmine for the hospitality sector, with the ability to deliver personalized guest experiences and maximizing revenue using machine learning algorithms for competitive pricing. IoT makes it possible to design Smart Rooms with advanced predictive maintenance. Blockchain-enabled secure payments and loyalty programs ensure both guest security and hassle-free check-in.
Awarded by The CIO Leaders as One of the Top Visionary Leaders Redefining the Future of the Hospitality Industry with Passion and Knowledge in 2024, Ahmad Hafez’s vision of implementing emerging technologies at Jannah Hotels and Resorts has placed the company at the vanguard of innovation in the hospitality sector.
